Workflow
新会泓达堂创始人廖长亮荣获省级进步模范个人
Nan Fang Nong Cun Bao·2025-10-16 11:06

Core Viewpoint - Liao Changliang, founder of Hongdatang brand, was awarded the title of "Model Individual for Ethnic Unity and Progress in Guangdong Province" at the provincial recognition conference, highlighting his contributions to cultural heritage and ethnic unity [1][10]. Group 1: Company Overview - Hongdatang Chenpi Tea Industry Co., Ltd. and Hongdatang Chenpi Ecological Farm Co., Ltd. were established by Liao Changliang in 2016, focusing on the production of Chenpi tea and promoting traditional Chenpi craftsmanship [3]. - The company employs over 300 staff, with 15% being from ethnic minority groups, reflecting its commitment to diversity and inclusion [3]. Group 2: Cultural Heritage and Community Engagement - Liao Changliang is a bearer of two intangible cultural heritages: "Dazhe Dragon Boat" and "Xinhui Chenpi Craftsmanship," which he uses to foster cultural exchange among various ethnic groups [3]. - The company organizes cultural events during traditional festivals, such as the Dragon Boat Festival, where employees from different ethnic backgrounds participate, promoting unity and teamwork [3]. Group 3: Achievements in Dragon Boat Racing - The Xinhui Hongdatang Chenpi Dragon Boat Team has achieved significant success, winning four championships at the World Dragon Boat Championships in 2017, breaking the dominance of European and American teams [6]. - In 2023, the team won 9 gold and 1 silver medals across five competitions, including a gold and two silvers at the World Dragon Boat Championships in Pattaya, Thailand [6]. Group 4: Educational Initiatives - Liao Changliang aims to create a "Cultural Root-Seeking + Research Practice" model, offering immersive experiences in traditional Chinese culture through activities like Chenpi making and dragon boat racing [8]. - The initiative is expected to attract over 50,000 overseas youth for cultural education and exchange by 2024, promoting understanding of Chinese traditions [8].