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美团追加28亿元帮餐饮商家稳经营 外卖、堂食商家均可获得现金支持
Di Yi Cai Jing·2025-10-16 14:02

Core Insights - Meituan announced an additional investment of 2 billion yuan to support not only takeaway merchants but also dine-in businesses [2] - The company will invest an additional 300 million yuan to encourage restaurants to explore new store formats, products, and services [2] - Meituan will also provide 500 million yuan in subsidies for the "Bright Kitchen, Bright Stove" initiative, aiming to create transparent kitchen infrastructure in collaboration with merchants [2] Investment and Support Initiatives - The total additional funding includes 2 billion yuan for expanding support to dine-in merchants [2] - A dedicated fund of 300 million yuan will be allocated for innovative restaurant models and services [2] - The "Bright Kitchen, Bright Stove" initiative will receive 500 million yuan to enhance kitchen transparency [2] Business Model Innovations - Meituan encourages merchants to adopt new revenue models such as satellite stores, takeaway self-pickup, and group meal services [2]