The 2025 Chongqing Industrial Ecology Conference for High-Quality Development of Food and Agricultural Product Processing Held; China's Mountain City Chongqing Pushes Agricultural Products to Go Global

Core Insights - The 2025 Chongqing Industrial Ecology Conference highlighted the launch of the top 100 premium products list for local specialties, marking a significant step in enhancing the brand of Chongqing's agricultural products and supporting agricultural modernization and rural revitalization [1][4]. Agricultural Development Initiatives - Chongqing is positioning itself as a major international exchange hub for agricultural products, actively promoting local specialties through events like the Western China (Chongqing) International Agricultural Products Fair and participation in international exhibitions [2]. - The recent agricultural fair featured 856 enterprises from 19 provinces showcasing over 27,000 product varieties, with Chongqing's specialties gaining international attention [3]. Brand Development Strategy - The selection of the top 100 premium products is a strategic move to develop Chongqing's agricultural brand, with a focus on strict selection criteria and a long-term management mechanism aimed at fostering competitive brands within three years [4]. - A comprehensive quality control system is being established, covering the entire industry chain from production to sales, to enhance the international recognition of Chongqing's agricultural products [5]. Economic Impact - The Fengdu spicy chicken industry exemplifies the success of brand development, achieving sales of 700 million yuan in 2024, a 27% increase year-on-year, and creating over 3,000 jobs, with projections to exceed 2 billion yuan by 2027 [5]. Future Directions - With the Belt and Road Initiative and the Chengdu-Chongqing economic zone development, Chongqing's agricultural sector is poised for new growth, focusing on supply-side structural reforms and integrated development across various agricultural sectors [6]. - The city aims to strengthen global market ties to promote high-quality agricultural products internationally while leveraging digital technologies to enhance production efficiency and product quality [7]. Sustainable Development Goals - Chongqing is committed to embracing openness and innovation in its agricultural sector, contributing to sustainable global agricultural development while enhancing the quality of mountain-featured agriculture [8].