Pinterest now lets you dial down the AI slop as human-powered social media faces an existential moment

Core Insights - Pinterest is responding to user frustration over the prevalence of AI-generated content on its platform by introducing new generative AI controls that allow users to adjust the amount of AI content in their feeds [2][4][6] User Experience and Features - Users can manage their preferences under "Refine Your Recommendations" in Pinterest's settings, allowing for adjustments to the visibility of AI-generated content across various categories such as entertainment, beauty, health, and fashion [3][4] - The platform has previously introduced GenAI tools that label image Pins likely generated or modified by AI, with plans to enhance the visibility of these labels as detection improves [7] Market Context - Pinterest is not alone in facing challenges related to AI content, as other platforms like Instagram and TikTok have also implemented features to filter unwanted content [6] - The company reported mixed financial results, with adjusted earnings per share of 33 cents, below the consensus estimate of 35 cents, while revenue reached $998 million, exceeding expectations of $975 million [8] - Pinterest achieved a milestone of 578 million global monthly active users, reflecting an 11% increase year-over-year, although its stock has seen modest growth of approximately 7.26% year-to-date, lagging behind competitors like Meta Platforms [9]