Core Viewpoint - Meituan is adjusting its merchant rating calculation rules to reduce the impact of malicious reviews and enhance the overall service quality assessment of merchants [1] Group 1: New Rating System - The new rating system will be implemented starting October 20, gradually covering all merchants nationwide [1] - The scoring will shift from a "single subjective score" to a "multi-dimensional comprehensive score," incorporating indicators such as "repurchase rate," "food quality," and "food safety" [1] - The new scoring mechanism aims to provide a more comprehensive reflection of merchants' delivery service levels and mitigate issues related to malicious negative reviews and fake positive reviews [1] Group 2: Pilot Program and Features - A pilot program for the new scoring system was initiated in cities like Tianjin and Foshan earlier this year in April [1] - The new scoring includes two main dimensions: "food quality score" and "service experience score" [1] - The "food quality score" consists of subjective ratings from customers regarding food satisfaction and packaging satisfaction, as well as objective indicators like store repurchase rates [1] - The "service experience score" includes metrics such as merchant message response rate and service negative feedback rate [1] Group 3: New Merchant Protection - To address the challenges faced by new merchants with limited reviews and significant negative feedback impact, a "new merchant protection period" has been established [1] - During this protection period, the scores for new merchants will only be displayed after accumulating a certain number of valid reviews [1]
美团外卖10月20日实行新评分规则,增加复购率食品安全等指标