美团王莆中:性价比绝不应靠同行内卷
Xin Lang Ke Ji·2025-10-16 08:26

Core Viewpoint - The demand for "super cost-performance" is reshaping the restaurant industry, emphasizing that achieving this should not rely on internal competition but rather on leveraging structural cost advantages and enhancing overall operational capabilities [1] Group 1: Company Strategy - Meituan's core local business CEO, Wang Puzhong, stated that the company will continue to position itself as a long-term partner in the restaurant industry rather than merely a traffic platform [1] - The company aims to deeply integrate into the entire operational chain of merchants, focusing on three core issues: attracting customers, delivering food, and improving operational efficiency [1] Group 2: Merchant Engagement - Over the past year, Meituan has communicated with nearly 600,000 merchants through closed-door meetings, visits, and surveys, gathering over 1,700 suggestions and feedback [1] - The company has implemented nearly 900 iterations of products and mechanisms based on this feedback, demonstrating a commitment to solving problems and being a long-term partner for merchants [1]