Group 1 - Alibaba is deploying generative AI across its e-commerce platforms for the first time during this year's Double 11 Shopping Festival, enhancing user experience and assisting partner merchants [1] - The company has reworked its product catalog, which includes 2 billion product listings, using a large language model to improve the search engine's capabilities [2][3] - A 20% increase in product relevance has been achieved, indicating potential robust performance for the upcoming November 11 sales [3][4] Group 2 - The conversion rate has improved significantly, with a 10% increase in clicks attributed to the use of large language models that surprise consumers with new product suggestions [5] - Alibaba provides a comprehensive suite of tools for merchants, resulting in cost savings of approximately 20 million Chinese Yuan per day in customer service alone [6][7] - The company plans to increase capital expenditure beyond the previously pledged ¥380 billion, reflecting a commitment to further investment in technology [7][8]
Alibaba's Zhang on AI in E-Commerce