京东肯特瑞：以创新服务助力北京公募基金高质量发展

Group 1 - The core mission of financial institutions is to better serve investors and achieve a symbiotic relationship between the industry and investors, under the backdrop of high-quality development of public funds in Beijing [1] - JD Kentrui Fund Sales Co., Ltd. actively responds to the call for high-quality development by innovating investor companionship models and strengthening the binding of interests with investors [1][2] - The company leverages digital advantages and user insights to create a personalized content system for investor education, transforming complex financial knowledge into easily understandable formats [1] Group 2 - A key to high-quality industry development is establishing a long-term mechanism that aligns with investors' interests, which JD Kentrui achieves through a multi-dimensional approach of "products + services" [2] - The company implements strict selection criteria for funds, prioritizing those that focus on long-term value and investor interests, while also providing a comprehensive service system to enhance investor experience [2] - By focusing on "selling good funds and providing excellent holding services," JD Kentrui aims to connect investor interests with the long-term development of the platform and fund companies [2] Group 3 - To align with the direction of high-quality industry development, JD Kentrui optimizes its internal assessment logic, shifting focus from short-term scale to long-term value service [3] - The company incorporates metrics such as long-term holding rates and investor awareness into its evaluation criteria, ensuring a commitment to service quality and industry development [3] - JD Kentrui emphasizes its responsibility in financial services and aims to create a better experience for investors, contributing to wealth management and the stability of the capital market [3]