商务部等9部门：引导住宿经营主体开展数字化转型

Core Viewpoint - The Ministry of Commerce and nine other departments have issued guidelines to promote high-quality development in the accommodation industry, emphasizing digital transformation and the use of advanced technologies like big data, IoT, and AI to enhance operational management and customer engagement [1] Group 1: Digital Transformation - Accommodation operators are encouraged to adopt digital transformation strategies, utilizing new information technologies to re-engineer business processes and improve decision-making capabilities [1] - Large enterprises, platform companies, and digital ecosystem partners are urged to enhance digital empowerment, which will help elevate the smart capabilities of small and micro businesses [1] Group 2: AI Integration - The guidelines promote the integration of "AI + hotel" initiatives, expanding the supply of services such as virtual room selection, smart voice control, contactless robots, and intelligent audio-visual systems to enhance guest immersion experiences [1] Group 3: Enhanced Guest Experience - The initiative aims to improve hotel television services, including features like one-click live streaming, a single remote control for TV, ad-free startup, and ultra-high-definition live channels, to provide a superior and convenient viewing experience for guests [1]