京东:外卖上线以来,商家入驻审核通过率仅为40%
Core Viewpoint - JD.com has positioned itself in the food delivery market with a focus on "quality delivery," implementing stringent review standards for merchants [1] Group 1: Merchant Onboarding Standards - Since entering the food delivery market, JD.com has maintained a merchant approval rate of only 40% [1] - The platform requires merchants to provide comprehensive qualification documents for review [1] Group 2: Review Mechanisms - JD.com employs multiple review mechanisms, including photo re-inspection, regular on-site inspections, and video verification to ensure authenticity [1] - These measures are aimed at eliminating "ghost deliveries" from the platform [1]