Nykaa and Snapchat launch India’s first Gen Z beauty creator incubator

Nykaa has partnered with Snapchat to launch the ‘Nykaa Snap Star Beauty Incubator Program’. The initiative marks India’s first dedicated beauty creator incubator targeting Gen Z audiences. The programme will select emerging creators from across India to receive platform support from Snapchat and beauty industry expertise from Nykaa. Participants will create content across makeup, skincare, fragrance and personal care categories. Selected creators gain access to Snap Schools, guidance from Snapchat’s creator ...