ZACKS·2025-10-17 17:26Core Insights - The payments industry is undergoing a significant transformation, with traditional credit card companies like Visa facing competition from digital-first players such as Affirm, which offer flexible and often interest-free financing options [1][2][3] Visa Overview - Visa operates in over 200 countries and is expected to process more than 257 billion transactions by fiscal 2025, showcasing its unmatched scale and profitability [4] - In the last reported quarter, Visa's net revenues increased by 14.3% year over year to $10.2 billion, driven by strong consumer spending and cross-border transaction growth [5] - Visa's operating income rose 14.9% to $6.9 billion, maintaining a margin close to 68% [5] - The company's long-term debt-to-capital ratio stands at 33.6%, indicating strong financial health compared to Affirm's 71.8% [6] - Visa is investing in new technologies such as tokenization, real-time payments, and blockchain to adapt to the evolving payments landscape [9] Affirm Overview - Affirm's gross merchandise volume (GMV) surged 43% year over year to $10.4 billion, with active consumers increasing by 24% to 23 million and a repeat transaction rate of 95% [12][14] - The company has established a robust merchant network with over 377,000 partners, enhancing its visibility and consumer engagement [14] - Affirm's data-driven underwriting model, powered by AI, has helped reduce delinquency rates while expanding its customer base [15] - The company's fiscal 2026 earnings estimate is projected at 85 cents per share, reflecting a remarkable 466.7% year-over-year increase, with revenues expected to rise by 23.8% [19] Market Positioning - Visa's growth is expected to slow in mature markets, while Affirm is positioned to capture the growing demand for flexible payment options among younger consumers [7][10] - Visa's stock trades below its average analyst price target, suggesting a potential upside of 15.2%, while Affirm's stock has a higher growth potential with a 30.7% upside [10] - On a price-to-sales basis, Visa's multiple is significantly higher at 13.86X compared to Affirm's 5.29X, indicating room for growth for Affirm as it expands [20] Performance Comparison - Over the past year, Visa has returned 15.4%, while Affirm has delivered a remarkable 55.1% return, reflecting the growing traction of BNPL services [22] - The S&P 500 gained 16.2% during the same period, highlighting the competitive performance of both companies in the market [22] Conclusion - Visa remains a dominant player in the financial sector, but the shift towards BNPL models positions Affirm for significant growth [24][25] - Investors may find Affirm's business model and growth trajectory more appealing as the payments landscape evolves [25]