经济日报：低成本控制能力才是竞争磐石

Core Viewpoint - The article emphasizes that low-cost control capabilities are the true competitive advantage, distinguishing between low price as a marketing tactic and low cost as a fundamental operational strength [1][2]. Group 1: Market Competition Dynamics - Recent trends show that disorderly competition in certain industries has weakened development capabilities and led to low-quality products, negatively impacting both companies and consumers [1][2]. - Price competition is a significant aspect of market dynamics, but chaotic price competition indicates market failure, which requires intervention rather than relying solely on market self-regulation [1][2]. Group 2: Policy Responses - The National Development and Reform Commission and the State Administration for Market Regulation have issued announcements to address price disorder, signaling a need for price governance [1][2]. - The newly revised Anti-Unfair Competition Law aims to provide stronger legal protections for fair competition and consumer rights in the digital economy [1][2]. Group 3: Long-term Strategies - Short-term low pricing may capture market share, but it risks creating a vicious cycle of low quality and potential business failure [2][3]. - Effective measures should include guiding industry associations to assess average costs and providing references for reasonable pricing, while establishing monitoring mechanisms for abnormal price fluctuations [3]. Group 4: Sustainable Market Environment - A dual approach of addressing both immediate and long-term issues is necessary to foster orderly market competition, focusing on innovation and the exit of inefficient capacities [2][3]. - Companies should shift from short-term price competition to long-term cost optimization, enhancing consumer value perception through transparency and quality service [3].