Intuit partners with Aprio for mid-market accounting firms

Core Insights - Intuit has partnered with accounting firm Aprio to enhance the growth of mid-market businesses through AI-driven solutions and advisory services [1][5] - The collaboration aims to provide customized experiences and insights for specific industries, particularly in construction, healthcare, and technology [2][4] Group 1: Partnership Overview - The partnership will evolve to include AI-powered solutions tailored for larger accounting firms and their clients [1] - Intuit's Enterprise Suite is designed to support complex mid-market businesses by consolidating multiple business functions into a single AI-powered ERP platform [2][3] Group 2: Service Offerings - The Enterprise Suite includes functionalities for reporting, financial management, payments, project profitability, payroll, HR, and marketing [3] - Businesses implementing the Enterprise Suite via Aprio will receive onboarding support and a personalized client experience [4] Group 3: Future Plans - Current QuickBooks users looking to upgrade will receive assistance from Aprio's certified ProAdvisors and Intuit experts [5] - Over the next 12 to 24 months, Intuit and Aprio plan to explore additional opportunities to support Intuit customers, focusing on advisory and growth solutions [5][6]