尹同跃放话！押注三大核心，奇瑞的全球化创新体系也要不客气了

Core Viewpoint - Chery's Chairman Yin Tongyue announced a "Global Innovation Declaration" at the 2025 Chery Global Innovation Conference, emphasizing the need for a comprehensive transformation into a "global high-tech ecological group" through three innovation systems: technology, culture, and management [1]. Group 1: Globalization Challenges - Yin highlighted common challenges faced by Chinese automotive brands overseas, including issues of "technical adaptability" (37% of complaints), "emergency support deficiencies" (29%), and "localization inadequacies," which are damaging brand reputation [4]. - Chery aims to upgrade from "product export" to "technology export," ensuring that its technology standards and quality can withstand scrutiny in over 120 global markets [4]. Group 2: Market Position and Sales - Chery has established a market presence across major regions, including Asia (excluding China), Europe, Africa, Oceania, and the Americas, achieving competitive advantages [4]. - In 2024, Chery ranked first among Chinese independent passenger car brands in sales in Europe, South America, the Middle East, and North Africa, with models like the Tiggo 5x and Tiggo 7 becoming market benchmarks [4]. - Chery's overseas revenue now accounts for nearly 50% of its total revenue [4]. Group 3: Technological Innovation - Chery's innovation system includes over 300 internal "Yaoguang laboratories" tackling more than 500 short-term projects and external "Kaiyang laboratories" collaborating with 100 top global universities on 1779 technology projects [7]. - The company has developed several groundbreaking technologies, including a new AI smart vehicle architecture, Rhino battery, axial flux vector dual motors, and L4-level autonomous driving, among others [7]. - Chery has established a global database of 12,000 real accidents and created over 100 corporate standards that exceed national standards, achieving 54 models with global five-star safety ratings [10]. Group 4: Cultural and Management Innovations - To address innovation risks, Chery has implemented a "shared results, I bear the risks" cultural mechanism, incentivizing project success with equity rewards while absorbing losses from failures [12]. - Chery emphasizes that "quality is more important than sales, and innovation is more important than profit," aligning its governance with the standards of Fortune 500 companies to enhance global operational capabilities [12]. - The company aims for its overseas workforce and revenue share to significantly exceed domestic levels, striving to become a globally trusted high-tech ecological group [12].