Core Viewpoint - The company is successfully expanding its traditional handwoven carpets into international markets, showcasing the blend of cultural heritage and modern innovation in production techniques [1][2]. Group 1: Company Overview - The company produces over 100 varieties of carpets, which are sold not only in the domestic market but also exported to countries like the United States, the United Kingdom, and Japan [1]. - Established as a national-level intangible cultural heritage protection base for Uyghur carpet weaving in 2010, the company emphasizes the historical significance and quality of its products, which are made from premium Hetian sheep wool [1]. Group 2: Production Techniques and Workforce - The traditional carpet weaving technique involves a complex process with varying levels of intricacy, requiring two to three years to train a professional weaver [2]. - The company has implemented over ten production management systems and standards to enhance efficiency, alongside expert consultations to optimize tools and weaving processes [2]. Group 3: Innovation and Market Adaptation - Recent innovations in design and materials have been introduced to meet modern market demands, including carpets inspired by traditional Chinese cultural elements [3]. - The establishment of a carpet museum that combines exhibition, production, experience, and shopping aims to attract tourists and promote the charm of handwoven carpets [3].
（走进中国乡村）新疆地毯“破圈”出海 传统手艺“织”出新机
Zhong Guo Xin Wen Wang·2025-10-19 00:10