实力见证!沃尔沃汽车斩获2025年CACSI双料冠军
Yang Zi Wan Bao Wang·2025-10-19 03:30

Core Viewpoint - Volvo Cars has been recognized for its outstanding customer satisfaction in the luxury automotive sector, achieving the highest ratings in both after-sales service and product satisfaction for its XC60 model in the 2025 China Automotive Customer Satisfaction Index (CACSI) [1][4]. Group 1: Customer Satisfaction Awards - Volvo Cars has won the "Luxury Brand After-Sales Service Satisfaction First Place" for two consecutive years [1][11]. - The Volvo XC60 has been awarded the "Luxury Mid-Size SUV Satisfaction First Place" with a score of 83.1, outperforming competitors such as Audi Q5L (82.5) and Mercedes-Benz GLC (82.4) [2][3]. Group 2: Evaluation Methodology - The CACSI employs a standardized model to assess customer satisfaction across various dimensions, including brand image, expected quality, perceived quality, and overall satisfaction and loyalty [4][6]. - This year's evaluation covered 149 leading brands and models, indicating a highly competitive environment [4]. Group 3: Product Strengths - The Volvo XC60 excels in multiple dimensions, maintaining a low complaint rate and achieving high evaluations in user experience [6][10]. - Key features contributing to user satisfaction include safety, health, intelligent technology, and driving performance, all of which enhance perceived value [8][10]. Group 4: After-Sales Service Excellence - Volvo's after-sales service evaluation considers factors such as service attitude, efficiency, quality, facilities, and pricing, leading to a comprehensive assessment of user experience [11]. - The company has implemented a full lifecycle protection system that addresses user pain points effectively [11][13]. Group 5: Service Innovations - Since 2021, Volvo has introduced several service commitments, including a "Lifetime Warranty on Parts" and a "Free Pickup and Delivery" service, significantly enhancing user experience [13][15]. - The after-sales service satisfaction index has increased from 93.1% in 2021 to 96.2% in 2025, marking a historical high [15].