生成式人工智能用户规模呈爆发式增长 应用场景持续拓展

Core Insights - The report indicates that by June 2025, the user base for generative artificial intelligence in China is expected to reach 515 million, with a penetration rate of 36.5% [1] - The next phase of development for generative artificial intelligence is anticipated to yield new results in five areas: model integration, open-source community contributions, embodied intelligence for new user interactions, expansion of AI capabilities, and improved governance [1] User Growth and Demographics - The user base for generative artificial intelligence doubled in the first half of the year, increasing by 266 million users, representing a growth rate of 106.6% [2] - The core user demographic consists of young individuals under 40, who make up 74.6% of users, and those with higher education (college degree or above) account for 37.5% [2] Domestic Model Preference - Over 90% of users prefer domestic generative AI models, reflecting the maturity and improved user experience of these products [2] - Generative AI is facilitating quality enhancement and efficiency improvements across various sectors [2] Regulatory and Application Landscape - As of August 2025, a total of 538 generative AI services have been registered, with 263 applications or features officially documented [3] - Generative AI is being widely applied in areas such as intelligent search, content creation, office assistance, and smart hardware, with ongoing exploration in agriculture, industrial manufacturing, and scientific research [3] Industry Development and Trends - The AI industry in China is expanding, with a complete industrial system covering foundational, framework, model, and application layers [4] - China leads globally in AI patent applications, with 1.576 million applications accounting for 38.58% of the global total as of April 2025 [4] - Embodied intelligence has emerged as a development hotspot, with significant investment and application in education, healthcare, and offline services [4]