乐动青浦水岸，消费券联动票根福利助力六业融合

Core Viewpoint - The Qingpu District is leveraging cultural and artistic events, such as the Shanghai Riverside Music Festival, to promote its tourism and cultural integration, enhancing its appeal as a micro-vacation destination in the Yangtze River Delta region [1][4]. Group 1: Event Overview - The Shanghai Riverside Music Festival featured a concert by the Shanghai Rainbow Chamber Choir, showcasing diverse musical styles and attracting a wide audience [1]. - The event is part of the 24th China Shanghai International Arts Festival and emphasizes the integration of agriculture, culture, tourism, commerce, and sports in Qingpu [1][4]. Group 2: Audience Engagement - Attendees, including university students from Hangzhou, found the event easily accessible via high-speed rail, highlighting the convenience of visiting Qingpu [3]. - Many visitors planned to explore Qingpu's scenic spots, such as the Ring City Water Park and the ancient town of Zhujiajiao, after the concert [3]. Group 3: Cultural and Tourism Resources - Qingpu boasts rich cultural tourism resources, including the Confucian culture-themed Central Park and various historical sites like the Wanshou Tower and the Congze Ruins Museum [4]. - The district is promoting a "Water + Culture" theme, creating a network of attractions that reflect the charm of Jiangnan [4]. Group 4: Economic Initiatives - Qingpu District launched a 12 million yuan initiative, including 6 million yuan in cultural tourism vouchers, to enhance visitor experiences and stimulate local spending [4]. - Special offers for concert attendees include discounts at hotels, restaurants, and local agricultural products, encouraging visitors to enjoy both the arts and local flavors [5]. Group 5: Future Development - Qingpu aims to establish itself as a comprehensive urban node in the Yangtze River Delta, focusing on cultural and ecological development [5]. - The successful hosting of the music festival is seen as a step towards building a bridge for cultural exchange within the region and beyond [5].