Core Insights - The "Fragrant Era China Agarwood Bulk Platform" was launched in Beijing, marking a new collaborative development phase for the agarwood industry in China, with over 300 representatives from e-commerce platforms and supply chains present [1] - The platform aims to address the industry's trust issues and expand its market size towards a trillion yuan, leveraging policy synergy and standardization [1] Group 1: Policy and Infrastructure - Hainan Province is leveraging its free trade port policy to build a core industry support system, establishing a "one-stop" cross-border service channel and a national "one-piece drop shipping" service through Haikou [3] - The integration of "policy + technology + finance" has shown significant results, with measures like planting subsidies and inclusive finance to expand production capacity [3] - The platform has integrated over 1 million acres of planting bases across three provinces, establishing a three-tier quality control system to address the industry's challenges regarding wild agarwood scarcity and varying quality of cultivated agarwood [3] Group 2: Trust and Quality Control - The alliance among the three provinces aims to restore trust in the industry, which had previously declined by 30% due to incidents of fraud [5] - Guangdong has organized over 200 cooperatives from five major production areas to participate, with the first batch of 30 products certified and registered [5] - The annual output value of the 27.72 million acres of bases in the region is targeted to reach 10 billion yuan, with initiatives to rebuild reputation through special rectification and integrity certification [6] Group 3: Empowerment and Traceability - Guangxi is focusing on empowering small agarwood farmers, having established a 200,000-acre planting base and fostering 86 cooperatives and 12 leading enterprises [8] - A dedicated traceability system in Guangxi records eight data points, including planting coordinates and processing artisans, with the first batch of 50 products already documented [8] - The platform is creating a cross-industry ecosystem by integrating agarwood with jewelry and gemstones, collaborating with research institutions to develop a digital traceability system [10] Group 4: Economic and Social Impact - The collaboration is expected to benefit over 1,000 agarwood farmers in Guangdong, Guangxi, and Hainan by opening up e-commerce and cross-border channels, promoting rural specialty industries [12] - The integration of nearly 1.4 million acres of planting resources across the three provinces is projected to generate over 10 billion yuan in output value in the next two years, potentially creating a million jobs across the entire industry chain [12] - The traceability and quality control systems align with the trend of specialized market consumption, facilitating the transition of the agarwood industry from scale expansion to high-quality development [12]
三省联盟搭平台 政策护航沉香千亿市场起航
Sou Hu Wang·2025-10-20 02:12