Core Insights - Lantu Automotive announced that its first large six-seat SUV, Lantu Taishan, will officially launch in November, marking the brand's ambition to enter the 500,000 RMB luxury market and representing the first luxury flagship model from the "new energy national team" [1][6] - The launch of Lantu Taishan signifies the deepening development pattern of China's high-end new energy sector, showcasing the "national team" with both state-owned enterprise strategic determination and market-oriented mechanisms fully engaged in shaping the high-end market landscape [1] Technology and Innovation - Lantu Taishan leverages Dongfeng Group's over 50 years of automotive manufacturing experience, establishing technological advantages in key areas such as 800V Lanhai intelligent hybrid and three-chamber air suspension, while integrating top-tier smart technology from Huawei [2] - The arrival of Lantu Taishan indicates that Lantu has completed high-end verification across the entire supply chain, including battery, motor, electronic control, air suspension, steering, and intelligent driving, revealing a "flagship supply chain" that can be reused across the industry [2] Strategic Positioning - Following the launch of Lantu Taishan, the "three flagship" layout consisting of Lantu Chasing Light L, 2026 Lantu Dreamer, and Lantu Taishan will be completed, covering the three core categories of sedans, MPVs, and SUVs [5] - This layout will enhance Lantu's collaborative competitiveness in various market segments and highlight its strategic maturity as the first high-end smart new energy brand from a state-owned enterprise, demonstrating its commitment to building a luxury ecosystem amid the trends of electrification and intelligence [5] Market Impact - The market generally predicts that the price of Lantu Taishan will elevate to 500,000 RMB, further opening up the brand's premium space [6] - As the countdown to the launch begins, Lantu Taishan, backed by a state-owned enterprise, robust technology, and Chinese aesthetics, will serve as an important test for evaluating the achievements of China's automotive high-end market [6]
岚图泰山重塑50万级豪华市场格局,新车于11月上市
Qi Lu Wan Bao·2025-10-20 08:46