Yoshitsu (US:TKLF) Globenewswireยท2025-10-20 12:00Core Viewpoint - Tokyo Lifestyle Co., Ltd. has entered into a cooperation agreement with HK Artemis Limited to enhance online sales through its shopping mall app in Hong Kong, aiming for long-term growth and improved customer engagement [1][4]. Group 1: Agreements and Ownership Transfer - Tokyo Lifestyle will transfer ownership of its shopping mall app to HK Artemis by January 1, 2026, with a payment plan structured in installments over three years [2]. - A non-exclusive, three-year license has been granted to HK Artemis for the use of the "TokyoLifestyle" trademark, contingent upon meeting specific sales targets and investment commitments [3]. Group 2: Strategic Goals and Market Expansion - The collaboration is designed to leverage HK Artemis' expertise in online operations to enhance Tokyo Lifestyle's market reach and sales performance in Hong Kong [4]. - The partnership is expected to improve conversion rates and strengthen customer engagement, ultimately driving sales and revenue growth in a competitive market [4]. Group 3: Company Background - Tokyo Lifestyle Co., Ltd. is a retailer and wholesaler of various products, including beauty and health items, luxury goods, and trendy toys, operating in multiple regions including Hong Kong, Japan, North America, Thailand, and the United Kingdom [6]. - The company utilizes a multi-channel sales network, including directly-operated stores, online platforms, and franchise operations to reach its customers [6].