Core Insights - Boulevard Brewing Co. and Quirk Hard Seltzer are launching two new products: Berry Jane Quirk THC Seltzer and the revival of Nitro Dry Stout, expanding their year-round offerings [1][2][6] Product Launch: Berry Jane Quirk THC Seltzer - Berry Jane is Quirk's first THC-infused beverage, featuring a crisp berry flavor and available in 5mg and 10mg options [2][4] - The product is made with hemp-derived cannabis ingredients, with a THC concentration of no more than 0.3% [3] - Each batch undergoes third-party lab testing, and consumers can access certificates of analysis via QR codes on the packaging [3] Product Features: Berry Jane Quirk THC Seltzer - Berry Jane contains real raspberry juice and has 25 calories per can, targeting both casual consumers and those seeking a stronger effect [4][5] - The introduction of Berry Jane aligns with Quirk's brand identity of innovation and high-quality flavor experiences [5] Product Revival: Boulevard Nitro Dry Stout - Nitro Dry Stout returns as a year-round offering after over a decade, inspired by classic Irish dry stouts [6][8] - The stout features a deep ebony color, creamy tan head, and flavors of dark chocolate and espresso, with an ABV of 4.9% [6][8] - It will be available in 4-packs of 16-ounce cans and on draft, utilizing modern packaging technology [7][8] Market Positioning - Boulevard Brewing Company is the largest specialty brewer in the Midwest, with products available in 47 states and 11 countries [12] - Quirk Hard Seltzer is a leading brand in the Midwest, known for its real fruit juice and unique flavor combinations [13]
Boulevard Brewing Co., Quirk Hard Seltzer Roll Out Dynamic New Products With First THC Seltzer and the Return of a Vintage Favorite
Globenewswire·2025-10-20 15:00