橘宜集团完成收购意大利品牌丰添
Zheng Quan Ri Bao·2025-10-21 16:44

Group 1 - Shanghai Juyi Cosmetics Co., Ltd. announced the acquisition of Italian hair care brand Foltène, enhancing its strategic layout in the hair and scalp care sector [1] - The acquisition includes Foltène's brand assets, global business network, supply chain system, and Italian R&D laboratory, marking a significant step in Juyi's multi-brand, multi-category, and international strategy [1] - Foltène, founded in 1944, focuses on hair and scalp health with a product range that includes anti-hair loss ampoules, gender-specific anti-hair loss shampoos, eyebrow and eyelash serums, and nail repair essences [1] Group 2 - Juyi Group has been expanding its business boundaries through partnerships and acquisitions, including a strategic partnership with Pierre Fabre Group to manage the brand "Furla" in China, resulting in a double-digit revenue growth in 2024 [2] - During the last "Double 11" shopping festival, Furla achieved over 250 million yuan in GMV, a year-on-year increase of 88% [2] - In June, Juyi Group announced the acquisition of skincare brand Baizicui, marking its first entry into the skincare sector and reinforcing its strategic focus on scientific skincare [2]