从“快生长”到“精深耕” 南京微短剧“抱团”发力

Core Insights - Nanjing's micro-short drama industry is transitioning from rapid growth to a focus on high-quality production, with over 250 related companies and 1,500 quality works achieving over 5 billion views within 24 hours of release [1][2]. Group 1: Industry Achievements - Multiple micro-short dramas from Nanjing have received national recognition, including "What a Hard Time to Boil the Remaining Years," which surpassed 5 billion views in 24 hours [2]. - The "2025 Nanjing Micro-Short Drama List" was released, featuring nearly 100 works across various genres, including urban romance and historical intrigue [2]. Group 2: Upcoming Productions - New productions are on the horizon, such as "Soo Chao King" and "General Good Ball," with significant viewership already achieved [3]. - A national-level science popularization short drama project titled "Cloud Builders" has commenced production, involving collaboration with Southeast University and local experts [3]. Group 3: Industry Development Advantages - Nanjing's micro-short drama industry benefits from its cultural heritage, talent resources, and supportive policies, establishing itself as a "hexagonal warrior" in the field [4]. - The city has gathered nearly 260 micro-short drama companies, producing over 1,500 works from 2022 to 2024, generating revenue of 4 billion yuan [4]. Group 4: Policy Support - Nanjing has implemented various policies to support the high-quality development of the digital cultural industry, including the establishment of service platforms for creators and companies [5][6]. - The city is developing a digital audiovisual industry park to facilitate local production processes [6]. Group 5: Alliance Formation - The Nanjing Micro-Short Drama Industry Alliance was established to enhance the industry's development, with nearly 100 initial members [7]. - A new service app, "Nanjing 'Drama' Good," was launched to streamline the entire filmmaking process [7]. Group 6: Networking and Collaboration - A resource exchange meeting was held post-event, allowing micro-short drama companies to discuss project cooperation and resource sharing [8].