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Core Viewpoint - Warner Bros. Discovery is considering a potential sale after receiving multiple acquisition interests, with companies like Netflix and Comcast showing interest in acquiring parts of the media and entertainment company [2][3]. Group 1: Strategic Options - The board of Warner Bros. Discovery will evaluate various options, including a planned split before mid-2026, a complete sale, or separate sales of its Warner Bros. and Discovery Global divisions [2]. - CEO David Zaslav stated that a comprehensive review of strategic options has been initiated to determine the best way to unlock the full value of the company's assets [2]. Group 2: Market Reaction - Warner Bros. Discovery's stock rose by 12% on Tuesday, increasing from $12 to approximately $20 since acquisition interest from Paramount was first reported last month [2]. Group 3: Industry Context - Traditional media companies are struggling with increased online competition, and Warner Bros. has been sold twice in the past decade [2]. - Zaslav's previous strategy to merge Discovery with Warner Bros. aimed to create a competitor to Netflix, but this strategy has not been successful [2]. - A potential sale of part or all of the company could reshape Hollywood and the media industry, possibly leading to consolidation among major production companies and the exit of some streaming services [2]. Group 4: Acquisition Interests - Analysts have noted that large tech companies like Netflix and Apple may be interested in acquiring Warner Bros. Discovery's assets, although Apple has downplayed the likelihood of such a deal [3]. - Netflix's co-CEO Ted Sarandos has expressed interest in Warner Bros. Discovery's production facilities and content library, but not in acquiring a television network [3]. - Comcast, the parent company of NBCUniversal, is also considering a bid but has not made a formal offer yet [3]. Group 5: Strategic Review Process - The strategic review process does not have a specific deadline or timeline [4]. - Allen & Co., JPMorgan, and Evercore are serving as financial advisors to Warner Bros. Discovery [4].