京东“国民好车”001号拍卖:出价超2万次 最后获拍价超7819万元
Mei Ri Jing Ji Xin Wen·2025-10-22 11:25

Core Viewpoint - JD.com has launched the auction for its "National Good Car" with an opening bid of 1 yuan, attracting over 270,000 viewers and more than 20,000 bids, ultimately selling for over 78.19 million yuan [1]. Group 1: Auction Details - The auction for the "National Good Car" started on October 17, with online reservations available through the JD.com app, and the official auction began on October 22 at 14:00 [3]. - Participants were required to pay a 100 yuan deposit, which would be forfeited if they canceled their order after payment [1]. Group 2: Vehicle Specifications - The vehicle is a five-seat small electric car with a range of 401-600 km, utilizing CATL's "chocolate battery swap" model, allowing for battery replacement in as little as 99 seconds [6]. Group 3: Strategic Partnerships - JD.com has signed strategic cooperation agreements with CATL and Changan Automobile to enhance battery aftermarket services and develop a comprehensive marketing strategy for Changan's vehicles [8]. - JD Logistics has deepened its strategic cooperation with Xpeng Motors, launching a parts warehouse in the Middle East [9]. Group 4: Recruitment and Business Expansion - JD.com is actively recruiting for various positions in the automotive sector, with salaries reaching up to 1.23 million yuan for certain roles [9]. - The company has been expanding its automotive business since 2018, establishing a complete automotive ecosystem that includes sales, maintenance, and parts [9].