Southeastern Grocers to rebrand as The Winn-Dixie Company
Yahoo Finance·2025-10-21 17:18

Core Insights - Southeastern Grocers is undergoing significant changes, focusing on consolidating operations under the Winn-Dixie brand while divesting from locations outside Florida [3][9] - The company has finalized an acquisition of three Hitchcock's Markets stores, which will be rebranded as Winn-Dixie, with plans for further growth in Florida [4][9] - A strategic shift involves selling off 40 stores across several states, including Alabama, Georgia, Louisiana, and Mississippi, to concentrate on the Florida market [5][6] Acquisition and Divestiture Strategy - Southeastern Grocers has completed an agreement to acquire three stores from Hitchcock's Markets, which will transition to the Winn-Dixie format [4] - The company is selling eight Harvey's Supermarkets and 32 Winn-Dixie stores in various states, with closures expected by the end of the year [5] - Recent divestitures include sales to Food City and Brookshire Grocery, as well as multiple locations to Aldi [6] Operational Focus and Future Plans - Post-transaction, The Winn-Dixie Company will operate approximately 130 traditional grocery stores and 140 liquor stores in Florida and southern Georgia [7] - The company is investing in store remodels and new projects aimed at modernizing the shopping experience and enhancing community engagement [8] - Southeastern Grocers plans to rebrand as The Winn-Dixie Company in early 2026, emphasizing growth in Florida and select Georgia markets [9]