Zhong Jin Zai Xian·2025-10-23 07:49Core Insights - Shenzhen Metro Group and Shenzhen Boyu Commercial Management signed an operational management service agreement for a business apartment project in Qianhai, marking a significant step in their collaboration in the housing rental sector [1][3] - The project will introduce the high-end apartment brand "Furys" managed by Boyu, providing 373 serviced apartments aimed at high-end talent and business elites in the Qianhai area [1][5] Group 1: Partnership Development - The partnership follows a framework agreement signed on April 28, 2023, focusing on the operation of long-term rental apartments [3] - Shenzhen Metro Group has a total development scale of 18.19 million square meters and has maintained over 10 billion in sales for ten consecutive years, providing a solid asset base for the rental operation collaboration [3][6] Group 2: Project Significance - The project is located in the Shenzhen Metro Group's TOD landmark complex, which includes residential, office, hotel, commercial, park, and school facilities, highlighting its strategic location and accessibility [3][5] - The "rail transit + rental" advantage is emphasized due to its proximity to the Liuyumen Station on Metro Line 1 and the quality of nearby amenities [3] Group 3: Brand and Market Position - Boyu will leverage its multi-product line and operational advantages to create high-quality living services for business professionals through the "Furys" brand, which has been recognized as one of the top high-end apartment product lines in China [5] - Vanke Boyu has established itself as a benchmark brand in the domestic long-term rental apartment sector, achieving profitability in 2023 and leading the industry in key metrics such as scale and efficiency [6] Group 4: Future Outlook - The collaboration is seen as a practical step towards the integration of Boyu and Shenzhen Metro Group, benefiting both parties in asset management and long-term rental business development [5] - With continued support from major shareholders and the growth of the domestic rental market, the future prospects for Vanke's long-term rental business are promising [6]