CNBC·2025-10-23 10:45Core Insights - Alibaba is launching its first smart glasses, the Quark AI Glasses, as part of its strategy to expand into consumer-focused AI products [1][3] - The glasses will be available for pre-sale on October 24, with a starting price of 4,699 yuan ($659.4), potentially reduced to 3,999 yuan after discounts [2] - The company is also introducing an AI Chat Assistant within its Quark app, indicating a broader push into consumer AI technology [2][3] Group 1 - Alibaba's Quark AI Glasses represent its entry into the smart glasses market [1] - The pre-sale for the glasses will begin on October 24, with shipping starting in December [2] - The introduction of the AI Chat Assistant highlights Alibaba's focus on enhancing consumer engagement through AI [2][3] Group 2 - The launch of these products is part of Alibaba's aggressive AI strategy aimed at boosting sales in its cloud computing business [3] - Alibaba's stock saw a nearly 1.7% increase in Hong Kong and also rose in premarket trading in the U.S. [3]