努比亚倪飞谈eSIM：是未来但非现在，我们先提升用户感知强的功能

Core Viewpoint - Nubia's president, Ni Fei, emphasizes that while eSIM technology has clear advantages, it is premature to discuss its replacement of physical SIM cards. The company will focus on enhancing user experience with existing technology for now [1][2]. Group 1: eSIM Technology Insights - eSIM technology offers significant benefits, such as freeing up space in devices by eliminating the physical SIM card slot, which can enhance flagship device experiences [1]. - Current challenges for eSIM adoption include incomplete online activation processes, inadequate network coverage in remote areas, high costs, and user unfamiliarity with switching eSIM numbers [1][2]. - The maturity of the eSIM ecosystem is not yet sufficient for widespread adoption, influenced by users' long-standing habits with physical SIM cards [1]. Group 2: Nubia's Strategic Focus - Nubia's latest flagship model, the Nubia Z80 Ultra, does not prioritize eSIM technology but instead focuses on improving the physical SIM card experience [1]. - The company is concentrating its development efforts on features that users can immediately appreciate, such as a true full-screen display, optimized 35mm main camera for street photography, and enhanced gaming experiences [1]. - Nubia acknowledges the importance of addressing current user pain points before fully embracing future trends like eSIM, indicating a balanced approach between technological advancement and actual user needs [2].