MAISONS DU MONDE: Third-Quarter and Nine-Month 2025 Activity

Core Insights - The company has reported a positive sales performance for Q3 2025, with net sales increasing by 5.9% on a like-for-like basis, indicating the initial effects of its internal transformation strategy in a challenging macroeconomic environment [1][2][3]. Sales Performance - Group GMV for Q3 2025 reached €257.5 million, a 4.6% increase compared to Q3 2024, while group sales were €224.7 million, up 4.9% year-on-year [3]. - Like-for-like sales for the year-to-date (YTD) 2025 were €647.8 million, reflecting a decrease of 4.4% compared to YTD 2024 [3]. Regional Performance - Retail sales in Southern Europe showed strong growth of 8% on a like-for-like basis, while France experienced a slight growth of 2% despite a challenging environment [4][9]. - International sales rose by 8%, with notable performance in Spain and Italy, confirming the resilience of the international market [9]. Channel Performance - Store sales increased by 6.4%, with a like-for-like growth of 8.9%, supported by a 7% rebound in traffic and improved conversion rates [6]. - Online sales reached €61.0 million, a slight increase of 1.1%, with contrasting performances across channels; marketplace sales grew significantly, particularly in Spain and Italy [8]. Product Category Performance - Decoration products outperformed furniture, with sales growth of 7% compared to 2% for furniture, attributed to better product availability and promotional intensity [9]. Strategic Initiatives - The company is focused on customer satisfaction, cost-reduction initiatives, and improving cash position by reducing excess inventory [2]. - The transformation strategy includes transferring stores to an affiliation model and deploying a new concept in La Défense, Paris [7]. Inventory and Financial Position - Q3 2025 marked the first positive quarter since 2021, with a planned reduction in inventory [10].