有娃哈哈经销商接到宏胜系通知:明年继续卖“娃哈哈”产品!此前宗馥莉宏胜系公司已准备用新品牌“娃小宗”
Mei Ri Jing Ji Xin Wen·2025-10-23 16:35

Core Viewpoint - The resignation of Zong Fuli has led to a decisive shift among distributors regarding whether to continue with the "Wahaha" brand or to pursue the new brand "Wawaixiaozong" Group 1: Brand Transition - Distributors have confirmed receiving notifications from the macro-controlled business personnel of Zong Fuli, requiring them to pay a deposit to continue selling "Wahaha" brand products next year [2] - Zong Fuli's resignation from her positions at Wahaha to fully focus on the new brand "Wawaixiaozong" has garnered significant attention [3] - Reports indicate that Zong Fuli's resignation was primarily due to the "non-compliance" of the Wahaha trademark usage rights, prompting her to establish her own brand "Wawaixiaozong" [4] Group 2: Brand Development - Over a month ago, it was reported that the macro-controlled beverage company decided to launch the new brand "Wawaixiaozong" [5] - An internal document from Hangzhou Wahaha Honghui Food and Beverage Co., Ltd. mentioned that starting from the 2026 sales year, the company would replace the "Wahaha" brand with the new brand "Wawaixiaozong" to ensure compliance [5] - A Weibo account named "Wawaixiaozong" was verified on October 11, with over ten thousand followers, indicating strong initial interest in the new brand [5] Group 3: Competitive Landscape - Following Zong Fuli's resignation and the launch of "Wawaixiaozong," a new brand "Wawaxiaozhi" has also been introduced by Zong Fuli's uncle, Zong Qinghou's brother [6]