宗馥莉辞职41天后 有经销商收通知：明年继续卖娃哈哈；此前有娃哈哈经销商称被要求不能代理“娃小宗”

Core Viewpoint - The resignation of Zong Fuli has led to a split among distributors regarding whether to continue with the "Wahaha" brand or switch to the new "Wawa Xiaozong" brand, with recent developments indicating a preference for the latter [1][4]. Group 1: Company Developments - Zong Fuli resigned from her positions at Wahaha Group on September 12, 2023, following the necessary procedures through the company's shareholder and board meetings [1]. - A notice from Hangzhou Wahaha Honghui Food and Beverage Co., Ltd. announced that starting from the 2026 sales year, the company will transition to the new brand "Wawa Xiaozong" to maintain compliance with brand usage [1]. - The new brand "Wawa Xiaozong" is under the Hongsheng Group, which was initially a contract manufacturer for Wahaha and has since expanded into a full beverage production solution provider [1]. Group 2: Distributor Reactions - Distributors have received notifications from Wahaha stating that they cannot represent "Wawa Xiaozong" without risking their Wahaha distribution qualifications [4]. - Distributors are currently evaluating which brand to support based on potential profitability, as "Wawa Xiaozong" has not yet fully launched in the market [4]. Group 3: Competitive Landscape - Zong Fuli's uncle, Zong Zehou, has launched a competing brand "Wawa Xiaozhi," which has begun its own recruitment activities for distributors [5]. - "Wawa Xiaozhi" offers products with similar formulations to Wahaha but at lower prices, and has already signed contracts with 153 clients, primarily in Zhejiang and other provinces [12]. - The recruitment for "Wawa Xiaozhi" does not require a deposit, and the initial purchase requirement is set at a minimum of 30,000 yuan [8].