Core Insights - Zhao Changjiang, the former general manager of BYD's Tengshi Automotive, has resigned for personal reasons, with the company confirming that the necessary procedures have been completed [1] - Zhao expressed his intention to take a break and find a new rhythm between work and life after 16 years of service at BYD [1] Group 1: Background and Career Progression - Born in 1986, Zhao joined BYD in 2009 as a sales manager and quickly rose through the ranks due to his outstanding performance in the Beijing-Tianjin region [2] - In 2017, at the age of 31, Zhao was appointed as the general manager of BYD's automotive sales company, becoming the youngest sales leader in the company's history, and played a key role in developing the Han and Tang models [2] - In 2021, Zhao was tasked with preparing a high-end brand as part of a major organizational restructuring, which later led to his appointment as the general manager of Tengshi Automotive [2] Group 2: Tengshi Brand Development - Under Zhao's leadership, the Tengshi brand was revitalized, launching models like the Tengshi D9, which achieved monthly sales of 9,000 to 10,000 units [2] - However, structural issues began to emerge, with the D9 accounting for 75% of Tengshi's total sales of 79,830 units in the first half of 2025, while other models like the N9 and Z9GT struggled with significantly lower sales [2] Group 3: Recent Developments and Speculations - In July 2025, BYD initiated a high-level executive rotation, with Zhao being reassigned to manage the direct sales business of the Fangchengbao division, aiming to leverage his user operation experience [3] - Just two months later, Zhao's resignation was announced, raising speculation that it was linked to the challenges faced by the Tengshi brand and broader strategic adjustments within the group [3] - There are rumors regarding Zhao's potential future roles, including possible positions at Huawei's Hongmeng Zhixing or other competing firms, although these remain unconfirmed [3]
腾势前总经理赵长江从比亚迪离职!本人回应:先休息下