古新交汇延续千年文脉,长三角为何“镇”当其时?
Zhong Guo Xin Wen Wang·2025-10-24 13:58

Core Viewpoint - The Long Triangle region is leveraging its rich cultural heritage and ancient towns to promote tourism and economic development, with a focus on collaboration among the four provinces of Shanghai, Jiangsu, Zhejiang, and Anhui to enhance the quality and uniqueness of these ancient towns [1][2]. Group 1: Event Overview - The sixth Long Triangle Integrated Ancient Town Development Conference and "China Ancient Towns Look at Jiaxing" brand promotion event was held in Jiaxing, Zhejiang, where stakeholders discussed the future of ancient towns and their development [1][6]. - The Long Triangle region is recognized as one of the richest areas in China for ancient town resources, with deep cultural roots and close collaborative development [1]. Group 2: Development Strategies - The development of ancient towns should prioritize protection, innovation, and collaboration to balance traditional and modern elements, ensuring that cultural characteristics are preserved while also attracting new visitors [2]. - Specific examples of innovative tourism products include the Puyuan Fashion Ancient Town, which combines Song Dynasty aesthetics with knitting fashion, and the Yanguan Ancient Town, which focuses on the cultural brand of the Qiantang River tide [2]. Group 3: Tourism Trends - The report presented at the event established the "China Ancient Town Inbound Tourism High-Quality Development Index," providing a framework for transforming ancient towns from cultural landscapes to international destinations [4][5]. - Jiaxing has been actively innovating its ancient town business models and product offerings, exploring unique paths for revitalization through combinations like "Ancient Town + Leisure" and "Ancient Town + Culture" [5].

古新交汇延续千年文脉,长三角为何“镇”当其时? - Reportify