More Low-Income Americans Than Ever Are Investing In The Stock Market, BlackRock Foundation And Commonwealth Survey Says
Yahoo Finance·2025-10-24 16:31

Core Insights - More than 54% of Americans in low- to moderate-income brackets are now investing in capital markets, indicating a democratization of retail investing [1] - Over one-third of new investors plan to invest long-term, with 79% also saving for retirement [2] Investment Behavior - Individual stocks are the most popular investment choice, with 69% of respondents selecting them, followed by ETFs and mutual funds [4] - Many newer investors are learning about investing through video-sharing sites like YouTube (36%) and social media (35%) [4] Financial Challenges - About one-third of respondents paused investing due to financial insecurities, often related to emergency expenses [3] - Uncertainty about risks and lack of knowledge on what to invest in are common reasons for hesitance in investing [3]