Steak 'n Shake Commemorates 5 Months Of BTC Payments With Limited Edition 'Bitcoin Steakburgers'

Core Insights - Fast food chain Steak 'n Shake has launched a limited-edition "Bitcoin Steakburger" to celebrate its acceptance of Bitcoin payments for five months [1] - The company has reported significant savings in processing fees and increased sales attributed to Bitcoin acceptance [2][3] Group 1: Bitcoin Acceptance and Financial Impact - Steak 'n Shake began accepting Bitcoin payments on the Lightning Network in May, resulting in approximately 50% savings in processing fees [2] - The company reported a 10.7% increase in same-store sales in Q2 and a 15% increase in Q3, attributing these gains to Bitcoin payments [3] Group 2: Community Engagement and Challenges - The acceptance of Bitcoin has garnered support from influential figures like Jack Dorsey, who made a Bitcoin purchase at Steak 'n Shake [4] - The company faced backlash from the Bitcoin community when it considered expanding cryptocurrency payment options to Ethereum, leading to a poll that was later suspended [5][6]