Core Insights - The introduction of the "VEP (Specific Regional Unit Ecological Product Value) Flower Loan" has successfully addressed the financing challenges in the flower industry of Shuyang County, with a loan amount of 5 million yuan based on an ecological value assessment of 61.1883 million yuan [1][2] - The transformation from "selling products" to "selling landscapes" reflects a strategic shift in the flower industry, focusing on enhancing the overall aesthetic and value of the products [2][3] - The financial innovation has catalyzed a broader industry transformation, integrating talent development, brand building, and platform construction to drive high-quality growth in the flower industry [4] Financial Innovation and Impact - The "VEP Flower Loan" has been utilized for upgrading the garden park, turning it into a national 3A-level tourist attraction, demonstrating a reinvestment in enhancing product appeal [2] - The loan's ripple effect has encouraged other enterprises to invest in artistic re-creation of seedlings, leading to significant profit margins from miniature garden sales [2][3] - Shuyang County aims to increase the proportion of cultural tourism revenue to 15% of the total flower production value within three years, indicating a clear strategic direction for industry growth [2] Talent Development and Industry Ecosystem - The establishment of master studios for bonsai artists has become a breeding ground for cultivating local craftsmanship, enhancing the quality and marketability of Shuyang's flower products [3] - A systematic talent cultivation plan is in place, aiming to increase the number of senior professionals and elevate local experts to the level of "Chinese Bonsai Art Masters" [3] - The county's efforts to create a comprehensive industrial platform have attracted businesses from established flower production areas, highlighting the competitive advantages of Shuyang's integrated resources [3] Digital Transformation and Efficiency - Shuyang County is building a data-driven industrial network that integrates logistics, e-commerce, and financial services, enhancing operational efficiency and sales conversion rates [3] - The establishment of a "Flower Big Data Element Application Center" and a video live-streaming center aims to leverage digital tools for better industry performance [3]
全国首笔“VEP花木贷”花在哪里
Xin Hua Ri Bao·2025-10-25 20:18