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长城汽车三季报营收、销量均创历史最佳 “生态出海”引领高质量全球化
Xin Lang Zheng Quan·2025-10-26 06:03

Core Insights - Great Wall Motors reported its best-ever revenue performance for the first three quarters of 2025, achieving 153.58 billion yuan, a year-on-year increase of 7.96% [3][4] - The third quarter revenue reached 61.25 billion yuan, marking a 20.51% year-on-year increase and a 17.07% quarter-on-quarter growth, also the highest third-quarter revenue in history [5][6] - The company is focusing on long-term strategies, increasing R&D and channel investments, and optimizing product structure to enhance brand positioning [1][2] Revenue and Sales Performance - In the first nine months of 2025, Great Wall Motors sold 923,400 new vehicles, a year-on-year increase of 8.15%, with 278,500 of those being new energy vehicles, up 31.67% [4][10] - The third quarter saw sales of 353,600 new vehicles, a 20.20% year-on-year increase, and 11,800 new energy vehicles sold, reflecting a 49.21% year-on-year growth [5][9] Product and Brand Development - The high-end brand "Wei" saw a significant sales increase of 96.35% in the first three quarters, contributing to the brand's upward trajectory [5][9] - The launch of the new "Tank" models, including the Tank 500 and Tank 400, has successfully transitioned the brand from a trendy image to a luxury off-road vehicle, with strong market acceptance [6][8] International Expansion and Localization - Great Wall Motors achieved overseas sales of 334,200 units in the first three quarters, with September sales alone reaching 50,269 units, a 13.98% year-on-year increase [10][11] - The company has established a strategic foothold in Brazil with the opening of a new factory, aimed at enhancing local production and service capabilities for the Latin American market [14][16] Technological Advancements - The Hi4 intelligent four-wheel drive technology has been a key driver for the company's international competitiveness, with 122 patents granted and significant sales revenue generated [11][13] - The technology's successful adaptation for various global markets has helped reshape perceptions of Chinese automotive capabilities [13][16]