Core Viewpoint - The article discusses the current investment outlook for Coca-Cola and suggests that while it has historical significance and stability, it may not be the best investment choice compared to emerging opportunities like Celsius Holdings [6][11]. Coca-Cola Company - Coca-Cola has been a long-term investment for Berkshire Hathaway, with Buffett initially investing over $1 billion in 1989, which has grown to a holding of 400 million shares worth more than $28 billion today [2][3]. - The company reported a 5% increase in net revenues for Q3 2025 compared to the same quarter in 2024, indicating ongoing revenue growth despite its long history [9]. - Coca-Cola has a strong dividend history, having paid and raised dividends for over 60 years, currently offering a 2.8% dividend yield [10]. - Despite its strengths, Coca-Cola has underperformed the S&P 500 over various time frames, averaging only 5% year-over-year quarterly growth over the last 20 years, which is insufficient for market-beating returns [7][8]. Celsius Holdings - Celsius Holdings is positioned for potential growth in international markets, similar to Coca-Cola's historical expansion [13][16]. - The company reported nearly $1.3 billion in revenue in North America for 2023, with expectations to surpass $100 million in international revenue in 2025, up from around $75 million in 2024 [14][15]. - Celsius is currently facing competition but is looking to replicate Coca-Cola's success in international markets, which could lead to greater stock upside compared to Coca-Cola over the next five years [16][17].
Coca-Cola Has Historically Been a Warren Buffett Favorite Stock. But Is This Georgia-Based Company a Buy in Today's Market?