好莱坞“押注”微短剧，资本涌入的下一个风口

Group 1 - The core concept of micro-short dramas, which are 1-3 minute episodes designed for vertical mobile viewing, is gaining significant investment due to low production costs and addictive viewing experiences [1][5] - The commercial model of micro-short dramas involves breaking down a 60-90 minute story into numerous short episodes, utilizing a "freemium" approach where initial episodes are free and subsequent ones require payment or subscription [5][6] - The global market for vertical video is estimated to be $8 billion, with projections indicating that annual revenue from micro-short dramas could exceed $25 billion by 2030 [5][6] Group 2 - Bill Block, former CEO of Miramax, launched the micro-short drama platform GammaTime, successfully raising $14 million in seed funding from notable investors including Alexis Ohanian and Kim Kardashian [4][5] - Hollywood giants are beginning to invest in this space, with Fox Entertainment acquiring a stake in the popular micro-short drama app My Drama, indicating mainstream industry recognition [6][7] - The primary audience for micro-short dramas currently consists of women aged 30-60, with romantic and gangster themes being the most popular, but there is a shift towards more diverse content to attract broader demographics [5][7]