Di Yi Cai Jing·2025-10-27 07:17Core Insights - The strategic partnership between Tengyi Technology and Alibaba's Gaode aims to innovate the integration of automotive vertical ecosystems and travel service scenarios, injecting new momentum into the digital transformation of the automotive industry [1][3]. Group 1: Strategic Collaboration - Tengyi Technology's CEO emphasized the profound changes in consumer car purchasing decisions due to the acceleration of electrification, intelligence, and connectivity in the automotive industry, highlighting the urgent need for the integration of online information and offline service experiences [3]. - The collaboration will optimize resource allocation between Tengyi Technology's extensive vertical ecosystem and Gaode's comprehensive travel service capabilities, making automotive services seamlessly available to users when needed [3][5]. Group 2: Market Positioning - Tengyi Technology possesses a vast database of vehicle information and a well-established network with manufacturers and dealers, enabling it to provide services like pricing inquiries and test drives effectively [5]. - Gaode, as a national-level application platform, has a broad user base and core advantages in digital mapping, navigation, and location services, with increasing demand for automotive-related services on its platform [5]. Group 3: Ecosystem Development - The partnership aims to create a new automotive service ecosystem by integrating vertical expertise with broad scene traffic, allowing seamless connections between travel scenarios and automotive services [5][6]. - The collaboration is expected to enhance user purchase efficiency and drive innovation in automotive marketing models, accelerating the industry's shift towards a user value-driven strategy [6].