THE BRAND HOUSE COLLECTIVE APPOINTS LISA FOLEY AS CHIEF MARKETING OFFICER

Core Insights - The Brand House Collective, Inc. has appointed Lisa Foley as Chief Marketing Officer to enhance its omnichannel marketing strategy and customer engagement across its brand portfolio [2][3] Company Overview - The Brand House Collective, Inc., formerly known as Kirkland's, Inc., operates a multi-brand merchandising and retail business, managing brands such as Bed Bath & Beyond, buybuy Baby, and Overstock [4] - The company currently operates over 300 stores across 35 states and has e-commerce platforms [4] Leadership and Strategy - Lisa Foley brings over 20 years of experience in marketing and digital strategy, having previously held significant roles at Pink Lily, Kirkland's, Crate & Barrel, Claire's, and Mars Petcare [3] - The CEO, Amy Sullivan, emphasized Foley's ability to connect marketing insights with execution to strengthen brand relevance and drive profitable growth [3] Future Focus - Foley aims to enhance the connection between marketing and customer experience, focusing on smarter planning, storytelling, and shared learning across the brand portfolio [4]