Core Insights - Check Point Software Technologies Ltd. has announced a multi-year partnership with Harris Blitzer Sports & Entertainment (HBSE) and the Washington Commanders to enhance cybersecurity for major sports properties, including the Philadelphia 76ers and New Jersey Devils [1][2][3] - The partnership will involve Check Point becoming the presenting partner of the Prudential Center's VIP West Entrance and the Check Point Bar & Grill, enhancing the visibility of Check Point's brand [1] - This collaboration aims to fortify HBSE's infrastructure and improve cybersecurity defenses across its digital platforms, reflecting the increasing reliance of sports organizations on digital solutions [2][3] Company Overview - Check Point is recognized as a leader in cybersecurity solutions, utilizing AI-powered technologies to protect over 100,000 organizations globally [5] - The company's Infinity Platform integrates management across on-premises, cloud, and workspace environments, providing flexibility and scalability for enterprises [5] Industry Context - The partnership highlights the growing importance of cybersecurity in the sports and entertainment sector, as organizations increasingly depend on data and digital connectivity to enhance fan experiences [3] - HBSE's diverse portfolio includes prominent franchises across various sports leagues, indicating a significant market presence and potential for brand activation through partnerships [6]
Check Point Partners with Harris Blitzer Sports & Entertainment and Washington Commanders to Safeguard Teams Against Cyber Attacks