广告越来越多！ 搜狗输入法被吐槽“流氓到家了” 删了也能弹

Core Viewpoint - Recent complaints from users and influencers highlight increasing advertisement issues with Sogou Input Method, leading to a decline in user experience and potential loss of market share [1][4][10] User Experience Issues - Influencers and long-time users express frustration over the rising number of ads, with comments indicating that the software feels like a marketplace rather than a tool [2][4] - Users report that even after uninstalling the software, ads continue to appear, raising concerns about the software's intrusive nature [4] - The input method has been criticized for altering browser configurations without user consent, further aggravating user dissatisfaction [3][7] Advertisement Types - The recent surge in pop-up ads can be categorized into two main types: skin recommendations and third-party advertisements [5][6] - Skin recommendations appear directly in the input interface, encouraging users to change skins, some of which require payment [5] - Third-party ads encompass a variety of promotions, including e-commerce, news content, and gaming experiences [6] Market Position and Competition - Sogou Input Method holds a leading market share of 42.3%, followed by Baidu Input Method at 31.5% and iFlytek Input Method at 12.8% [9] - Despite maintaining the largest market share, Sogou's dominance has decreased significantly from over 70% in previous years, facing increased competition from AI-enhanced input methods from Baidu and iFlytek [10] - The company is under pressure to balance rapid commercialization with user experience to avoid losing its user base [9][10] Commercialization Strategy - Sogou Input Method primarily generates revenue through indirect methods such as software recommendations and advertising, rather than direct sales [8] - The challenge lies in converting a large user base into monetizable cash flow while maintaining a positive user experience [10] - A recent poll indicated that 95.86% of users are opposed to advertisements in input methods, highlighting the sensitivity of users to changes in this tool [10]