工信部等四部门启动2025“孝老爱老购物季”，促进银发消费扩容提质

Core Viewpoint - The Chinese government is promoting the "Filial Piety and Elderly Care Shopping Season" from October 21 to November 20, 2025, to enhance the supply of quality elderly products and services, aiming to meet the growing needs of the elderly population for a better life [1] Group 1: Government Initiatives - Four government departments, including the Ministry of Industry and Information Technology and the National Development and Reform Commission, have jointly issued a notice to implement the shopping season [1] - The initiative emphasizes a collaborative approach involving government guidance, market leadership, and multi-party participation [1] Group 2: Key Tasks - The program includes six key tasks: improving the supply level of quality products, creating new online consumption platforms, developing new offline experience scenarios, enhancing precise matching between supply and demand, innovating themed service activities, and building a harmonious consumption environment for the elderly [1]