山东济宁兖州区：赛事聚“流量”经济添“增量”

Core Insights - The first Shandong Province Jining Yanzhou District Traditional Martial Arts Invitation Competition and the Second International Boxing Championship were held on October 25-26, showcasing traditional martial arts and stimulating new economic activity through sports events [1] Group 1: Event Impact - The event has successfully attracted significant public participation, with over 100 sports venues upgraded and improved to enhance community fitness, benefiting more than 100,000 people this year [1] - The local government has ensured that all sports venues are either free or operate under minimum fee policies, utilizing a subsidy of 1.47 million yuan for community fitness activities [1] Group 2: Economic Development - The integration of sports events with local culture and economy has been emphasized, with 22 intangible cultural heritage items showcased and local food products highlighted during the events [2] - The "YBA" event earlier this year featured a market that displayed over 40 local agricultural and cultural products, enhancing sales channels and promoting rural revitalization [2] Group 3: Venue and Participation - Key venues like Yanzhou Xinglong Cultural Park and Niulou Town have become demonstration areas for sports event economics, attracting over 3,000 participants from various countries in a recent half marathon [3] - The Niulou Town has hosted multiple sports events, generating 40 million yuan in revenue from tourism and agricultural experiences, doubling the income compared to the previous year [3]