Core Viewpoint - The rapid development of the online live streaming industry has led to various issues, including vulgar group broadcasts, deceptive personas, and the manipulation of minors, prompting the Central Cyberspace Administration of China to initiate a two-month special action to rectify these problems [1][9]. Group 1: Issues in Live Streaming - The prevalence of vulgar group broadcasts and deceptive personas in live streaming is significant, with some female streamers using suggestive dances and provocative actions to entice viewers to reward them [2][3]. - Instances of fraud have been reported, such as a streamer defrauding a viewer of over 190,000 yuan under the pretense of a romantic relationship, highlighting the severity of deceptive practices in the industry [3]. - Minors are often manipulated into making payments, with reports of a 12-year-old boy using his mother's account to make payments totaling tens of thousands of yuan, indicating a serious issue with the protection of young users [4][5]. Group 2: Regulatory Actions and Industry Response - The online live streaming market in China reached a revenue of 212.64 billion yuan in 2024, prompting increased regulatory scrutiny and the need for collaboration between regulatory bodies and platform companies [8]. - Major platforms like Douyin and Kuaishou have implemented measures such as real-name verification and "cooling-off periods" for large donations to mitigate impulsive spending and protect minors [9][10]. - The Central Cyberspace Administration's special action aims to address issues related to vulgar content, deceptive personas, and the manipulation of minors, with a focus on improving operational rules and management functions within the industry [9][10].
“扫描”直播打赏乱象:“翻牌选妃”“蒙面摸人”诱导低俗互动
Jing Ji Guan Cha Wang·2025-10-28 09:19