Adobe Delivers New AI Innovations, Assistants and Models Across Creative Cloud to Empower Creative Professionals

Core Insights - Adobe introduced a range of new AI innovations and models in its Creative Cloud applications at Adobe MAX, aimed at enhancing the capabilities of creative professionals [2][3][5] AI Innovations - New AI tools include one-click compositing and masking features, performance upgrades, and capabilities for image upscaling and prompt generation in Firefly Boards, which streamline the creative process [3][6][7] - The AI Assistant in Photoshop allows users to interact conversationally, providing personalized recommendations and tutorials, thus enhancing control and efficiency [4][7] New AI Models - Adobe's Firefly Image Model 5 is the latest addition, capable of generating images in native 4MP resolution and excelling in photorealistic details [11][20] - Integration of partner models, such as Google Gemini and Topaz Labs, enhances the functionality of tools like Generative Fill and Generative Upscale [13][14] Firefly Features - Firefly Custom Models allow users to personalize AI models for specific creative needs, with features like Generative Upscale and Harmonize for seamless integration of elements [14][15] - New ideation tools in Firefly Boards facilitate faster transitions from inspiration to concept, including capabilities for 3D object manipulation and bulk image downloading [16][17] Batch Editing Solutions - Firefly Creative Production enables batch editing of thousands of images, automating tasks like background replacement and color grading through a user-friendly interface [18][19] Availability and Pricing - Key features such as Photoshop's Generative Fill and AI Object Mask in Premiere are available in beta, with Firefly Custom Models set to roll out next month [19][21]